Back when I was the GM at KTRU, Mojo Nixon came into the station for an interview. After the interview, Ray and I took him into the production studio to record a station ID. We rolled tape and after a couple seconds of him making all kinds of wild yelling sounds (if you’ve ever seen him perform, you know exactly what I’m talking about), he said something like, “This is Mojo Nixon on KTRU, F-Word Radio.” We asked him where he came up with that phrase. He said it just popped out of his head spontaneously while he was babbling. Again, if you’ve seen him perform, I don’t think you would be surprised.
I decided to make “F-Word Radio” our slogan. It was pretty sweet to see it in the Arbitron ratings:
... KSBJ - Something Better Jesus KTRU - F-Word Radio ...
When Ray and I saw Mojo performing at a show the next year, I was wearing my F-Word Radio tour shirt that we had printed up for our trip to the New Music Seminar. Mojo liked it so much he tried to pull it over my head and take it away.
And that was my brush with mojolebrity.